The Challenge

McGrath Parramatta had thousands of buyer and landlord leads sitting in their CRM going nowhere. The data was stale, agents were spending time on manual triage, and every day without contact meant the database got harder to work. The real cost wasn't just the calls not made. It was the compounding decay of every future human touchpoint.

The Solution

Voqo deployed an AI outbound caller against dormant buyer and investor cohorts. Short calls, one question at a time, no hard sell. Maya's job was to reconnect, qualify, and enrich each record, then hand the warm conversation to a human. No new headcount. No new lists. Just the database they already had, made useful again.

The Results

• 4,530 dials completed over a 5-week pilot
• 63.8% connection rate — 2,888 contacts reached
• 1,129 engaged conversations with prospects
• 92 opportunities surfaced and handed to agents
• 27 revenue-intent conversations identified
• 1,172 CRM data points enriched